by Lindsey | Aug 12, 2020 | Podcast
One of the biggest mistakes entrepreneurs make in their sales copy is announcing the offer and then going right into how awesome their offer is. The benefits, features, how it will change the life of their ideal client in one way or another. These sales pages miss a...
by Lindsey | Aug 4, 2020 | Podcast
Today on the show, I am very pleased to bring you my own sales coach, Nikki Rausch, and her expertise on the subject of selling authentically and with heart. Through Nikki’s methodology, selling what you offer doesn’t have to feel uncomfortable — it...
by Lindsey | Jul 28, 2020 | Podcast
Very few things are as important in entrepreneurship as relationships, and in today’s episode, my guest Christa Hutchins teaches us ways to grow our businesses and increase visibility and opportunity for our brands through creative collaboration ideas and trains...
by Lindsey | Jul 21, 2020 | Podcast
Welcome to another episode of the podcast. If you even glanced at the title this week, you’ll likely guess that this week’s show is a little different than normal. It is. I go there. It is HEAVY and HARD. But necessary. In fact, I typically keep every...
by Lindsey | Jul 14, 2020 | Podcast
If you are about serious about prioritizing the marketing of your business, you will prioritize this specific kind of content: brand awareness content. Why? Brand awareness content is the meat and potatoes content that keeps your brand top of mind, increases audience...
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